Outbreak Preparedness and Response Planning: the Critical Role of Communications
Well-planned and well-executed communications, at every stage of a crisis or emergency response, can help reduce deaths and suffering. In the event of a disease outbreak, careful internal information sharing and external communication to various audiences are essential for effective multisectoral preparedness and response. When an outbreak occurs at a local level, it is important to have clear channels to communicate information up through the government so relevant authorities and the local community are informed accurately and in a timely fashion. This session will explore a real-world scenario of risk communication related to avian influenza in Vietnam through a short presentation and an applied simulation structured around the 2018 WHO guidelines on risk communication in emergencies and the USAID Preparedness and Response Planning toolkit.